“Serious Business Apps Arriving for iPhone”

According to David Needle (internetnews.com), customers of NetSuite’s “on-demand, integrated business management applications” are already using iPhone to take advantage of its web-based services. It was “Apple putting Safari on the iPhone [that] made it a simple process” for the company to extend service to iPhone customers, says Sean Rollings, NetSuite’s senior director of product marketing. Using the built-in Safari browser, says Rollings, “ ‘salespeople will be able to get a lot of their work done on an iPhone. You have the ability to check inventory for the availability of a product and get an answer in real time.’”

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