So many things to do … but, there is time ..

Enter in the usual time management solutions .. NA! … there are much better things to talk about.

For starters. Working smarter – not harder.

Where to start ? Right here ! .. With the following tools, a simple strategy can be added in and out in place for working smarter.

  1. Google Apps
  2. Basecamp
  3. Highrise (part 2)
  4. Billings
  5. Mac (and there are a lot of things that go in this category).
  6. iPhone
  7. Removable hard drive / USB stick
  8. Social Media apps
  9. WordPress
  10. Our shopping cart/email marketeer.

Number One – Starting with Google Apps.
Here are Aquafruit Media, we run our business on Google Apps. Why? It’s easy, clean, spam free, hosted (SAAS solution), robust, stable and …… need I say more. Yep – COST EFFECTIVE!

There are about 63,100,000 google queries for google apps. So that either means that it’s working or there are a lot of complaints. As per the true nature of Google (if you haven’t read the google story, you really should) their dedication, innovation and never ending wealth of solutions is amazing. Not to mention the scope of their support and advertising solutions.

So, why Google Apps?

and more .. (click on the image or more info).

Ok, so how does Google Apps help me save time? Easy! :

  • no I.T. person required
  • no spam / junk mail
  • minimal configuration, set up and changes
  • works on all devices (android, black berry, iPhone, general smart phones, laptops, desktop, etc)
  • no hardware to maintain, manage, repair, fix etc
  • excellent collaboration tools
  • excellent support (not that you really need it)
  • online document sharing
  • shared calendars / private calendars / personal calendars
  • a backup/sync option for your devices (contact info, calendars, address book etc)
  • and more …

At Aquafruit Media, we use Google Apps for our business, for a majority of our clients and we would recommend it for our potential clients.

Number Two : Base Camp
What is basecamp? “The” project based collaboration tool. Without a doubt, this tool is awesome! Have a look at their client list :

So, how does basecamp save me time ?
Easily. If any of you out there have used MS project, or some of the other project management tools on the market, you will all know one thing. First of all, there is a learning curve. If any one tells you that MS project is easy to use a a tool they are straight out either lying, or have been using it for years (hence they know it back to front)

For those of us who are I.T. administrators, you will know that using MS project is a shared/corporate environment – where MS project and portfolio servers are required, there is another level of complexity.

With basecamp, once again, no I.T. administrators required. No learning curve (or a small one at the most). Simple, easy to use, fast, hosted (once again, no infrastructure required) and also, cost effective.

That’s it for now!

In our next post, Number 3 and beyond.

Warm regards,
Scott Malpass
Aquafruit Media.

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Nick Ghionis Goes Live …

Here at Aquafruit, we’re proud of what we do. And, to celebrate a very exciting project for us … .please check out one of our latest achievements. www.NickGhionis.com We would appreciate any and all feedback..

Nick, love your work … world class.

Sharon, Lou, stunning work ..

Warm Regards,
Scott Malpass
Aquafruit Media

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Work Smarter, Not harder.

For those of you looking for a better way to work with your blog / facebook / twitter. You need to check out the Socialite wordpress plugin. It’s very easy to install, configure and then wamo … away we go. All good.

Warm Regards,
Scott Malpass
Aquafruit Media

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What a week!

Really! Is it just crazy for every small business owner at the moment, or just me? Scratch that. I already know the answer.

Not only is it a constant struggle from a resourcing perspective, balancing that with cash flow, the budget and a thing called work life balance, sometimes it’s imossible.

Unless, of course you can use a good system ( or multiple systems) to make life easier.

In our next series of articles, we will be focusing on tool sets that provide the small business owner with something we all need.

More time.

Warm regards,
Scott Malpass
Aquafruit Media

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We’re on linked in ..

Yep .. We’re into the Social Media full steam ahead at the moment .. and we’ve made it to linked in. WOOHOO! … Here it is .. http://www.linkedin.com/groups?gid=2859208&trk=hb_side_g

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Blood, Sweat and Tears – All for a good cause .. web

The Girls here at Aquafruit have been working pretty hard over the last couple of weeks. One of the outcomes of their blood, sweat and tears is … http://www.xsightportraits.com.au/ . .. It’s still a work in progress, but it’s a very nice work in progress.

Aquafruit is a unique company in that we spend a lot of our time helping small creative businesses evolve to the next level – within a lot of different areas. Some of these include:

  • Web presence
  • Brand enhancement
  • Creative strategy
  • Online and offline marketing strategies
  • Email, adsense ppc and and organic marketing
  • Search Engine Optimisation
  • Print Media

As our background is within the hybrid network (Mac, Windows, Unix) solutions that provide a robust, stable and secure networking environment, we are also well placed to provide managed services for creatives within the IT/Technology needs as well.

More information is available here ..

Warm Regards,
Scott Malpass
Aquafruit Media

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Yep .. It’s a Sunday ..

Our beautiful mascots – hard at work on a gorgeous Sunday morning ..

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Trek Marathon

Ok, It’s a Sunday and we’re officially not working. So, as it’s a day of domestics and garden stuff, we’re going to kick start the day with a Trek Marathon.. GO VOYAGER ! .. (in case you didn’t know, we’re big Trek fans at this end …

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YouTube becomes a TV station ..

Wow, this is pretty cool!

YouTube’s first major move away from being a video-sharing site and towards an online TV destination began early this morning when it began streaming free live Indian Premier Cricket League matches.

In the article written in The Age, it is quoted as ”The cricket deal is part of YouTube’s ambition to become a destination for internet users as a place not just to upload content but watch it, in the form of movies, sport and concerts, said Leigh Terry managing partner of media buyers OMD. ”Rather than just going to YouTube and searching for a video they hope to become a destination much like a portal where people can go for a variety of content, not just sports,” he said

“I have a feeling that this is just going to be the first [of others] to come.”

It looks like video is really going to take off this year ..

Way Cool.

Warm Regards,
Scott Malpass
Aquafruit Media

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It’s a windows world …. not any more .

Working in the IT industry can be very rewarding. It’s also as frustrating as hell on some occasions. One of those occasions is every time Microsoft release an update patch/upgrade, service pack or other patch to (uh! caugh caugh!) “FIX” a bug or exploit or what ever.

Yeah, I’m pretty cynical at the moment, as I’m currently in the process of data recovery due to a Microsoft fix on a clients Windows XP machine. An upgrade went through for a Nvidia video card and boom, BSOD.

In the same week, I’ve had another one go exactly the same way … but this time, an ACER laptop. Upgrade and  .. book … BSOD ….

Cmon, Microsoft. You built the nightmare, but you won’t fix it ..??

I love my Mac right now .. !

Warm Regards
Scott Malpass
Aquafruit Media

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